For Immediate Release
January 21, 2011

Robert McFarland






Manassas, VA – Samaritan's Purse will receive the NRB Best Television Public Service Announcement Award for Shoe Box Seeds during the February 26th Television Reception at the NRB Convention & Exposition.

“Samaritan’s Purse and their award-winning Shoe Box Seeds PSA shows every believer in this country how they can—through a small action—be a part of sharing the love of Christ globally,” said NRB President & CEO Dr. Frank Wright.  “Since 1993, Samaritan’s Purse has sent 77 million shoe boxes filled with toys, treats and the seeds of the Gospel to children all over the world.”

Shoe Box Seeds is a PSA promoting Operation Christmas Child, which distributes gift-filled shoe boxes and the Good News of God’s love to children in all corners of the globe. Through Operation Christmas Child, Samaritan’s Purse works in partnership with local churches to hand out the shoe boxes and offer Gospel booklets to children in their own language. Through their follow-up discipleship program, well over two million boys and girls have committed their lives to Jesus Christ.

Samaritan's Purse is a nondenominational evangelical Christian organization providing spiritual and physical aid to hurting people around the world. Since 1970, Samaritan's Purse has helped meet needs of people who are victims of war, poverty, natural disasters, disease, and famine with the purpose of sharing God's love through His Son, Jesus Christ.

The Best Television Public Service Announcement Award is presented to an organization that produces a PSA that is designed to educate and inform the general public about a free public service that is offered by a Christian non-profit organization. The award will represent the best in technical quality, creativity, and present a compelling message about a public service. The length of the PSA is no less than fifteen seconds and is no longer than two minutes.

About The NRB Convention
The annual Convention & Exposition is the largest nationally and internationally recognized event dedicated solely to assist those in the field of Christian communications. The dynamic Exposition consists of nearly 300 companies and is an active marketplace for those seeking tools and services to expand their ministries. NRB 2011 is being held at the Gaylord Opryland Resort and Convention Center in Nashville, TN, February 26 – March 1, 2011. For registration and other Convention information go to: 

About NRB
The National Religious Broadcasters Association (NRB) is the preeminent association of Christian communicators working to keep the doors of electronic media open for the spread of the Gospel, which promotes standards of excellence, integrity, and accountability. NRB provides networking, educational, ministry, and fellowship opportunities for its members. NRB is a non-partisan international association of Christian communicators, representing millions of listeners, viewers, and readers. 
Learn more at




National Religious Broadcasters
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Manassas, VA 20110
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