March 29, 2018

James A. Smith Sr.





First Baptist Dallas Receives 2018 NRB Best Promotional Campaign Award for ‘Fuel the Fire’

NRB18 Fuel The Fire Media AwardNASHVILLE (NRB) – First Baptist Church of Dallas, Texas, received the 2018 NRB Best Promotional Campaign Award for “Fuel the Fire” on Friday, March 2, at Proclaim 18, the NRB International Christian Media Convention in Nashville, Tennessee.

The NRB Media Award for Best Promotional Campaign is presented to a church for a multimedia campaign that promotes the church’s image, event, or other message by using a variety of media platforms, including broadcast (radio and television), social media, print, and other means. Recipients of the award demonstrate how they synergized their various media efforts using innovation and flair to share their important message with their target audience.

Located in the heart of downtown, First Baptist Dallas was built on the Bible and continues its mission to transform the world with God’s Word ... one life at a time. Founded in 1890 and under the leadership of pastors George W. Truett and W.A. Criswell, First Baptist Dallas became a church known for a firm foundation built on the Bible. Led by Dr. Robert Jeffress since 2007, it continues that legacy today. Jeffress ushered in a new season of ministry that reinforces First Baptist’s calling to reach its city, nation, and world for Christ.

Last fall, First Baptist Dallas began a new strategy for how they do ministry. This strategy brought a unified approach to how they plan, do, and fund everything - from Sunday school classes to international missions. To kick off this new ministry strategy, they created a Vision Cast video to tell that story. This started a new way of sharing with the church what God is doing at First Dallas. Whether it’s growth in kindergarten, new water wells in Africa, or changed lives in the worship service, they can tell that story through their unified strategy “Fuel the Fire.”

The Best Promotional Campaign Award was one of 26 awards that were presented during Proclaim 18, which took place February 27-March 2, 2018, at the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee. For the complete list of 2018 award recipients, click here.

About NRB

The National Religious Broadcasters (NRB) is a nonpartisan, international association of Christian communicators whose member organizations represent millions of listeners, viewers, and readers. Our mission is to advance biblical truth, promote media excellence, and defend free speech. In addition to promoting standards of excellence, integrity, and accountability, NRB provides networking, educational, ministry, and fellowship opportunities for its members. Learn more at

About the NRB Convention

The annual NRB International Christian Media Convention is the largest nationally and internationally recognized event dedicated solely to assist those in the field of Christian communications. The dynamic Exposition consists of around 200 companies and is an active marketplace for those seeking tools and services to expand their organizations. The next Convention will be held at the Anaheim Convention Center in Anaheim, California, March 26-29, 2019. For more information, go to




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