God’s Not Dead, a film from NRB member Pure Flix Entertainment, debuted earlier this month at No. 1 on the Nielsen Christian Videos sales chart and No. 2 on the Nielsen VideoScan First Alert sales chart, which tracks overall Blu-ray and DVD combined sales.
The film, which grossed more than $60 million at the box office, is currently the top independent movie of the year thanks to a “stunning” and strong 20-week theatrical release.
“God’s Not Dead is a film that will live for years in the retail, digital, and on-demand market,” said Michael Scott, Managing Partner of Pure Flix, which produced and distributed the film. “We expect the DVD sales to continue to be strong extending into Christmas as this is a prime gift item for the holiday season.”
Starring Kevin Sorbo (Hercules), Shane Harper (Good Luck Charlie), and Dean Cain (Lois & Clark: The New Adventures of Superman), among others, God’s Not Dead revolves around college student Josh Wheaton (Harper), who is challenged by his philosophy professor (Sorbo) with a daunting task: if Josh will not admit that “God Is Dead,” he must prove God’s existence by presenting well-researched, intellectual arguments, and evidence over the course of the semester. He must also engage the professor in a head-to-head debate in front of the class. If Josh fails to convince his classmates of God’s existence, he will fail the course and will find his lofty academic goals hindered.
Alan Sears, President, CEO, and General Counsel of Alliance Defending Freedom, has called the film “an important and wonderful family movie everyone should see.”
Tim Wildmon, President of the American Family Association, said the story is “gripping,” and Lloyd Parker, COO of WAY-FM, said the movie is “powerful.”
The DVD release of God’s Not Dead is the first in a string for Pure Flix, which will also release a number of other films, including Redeemed, Revelation Road: The Black Rider, and Mission Air. To date, Pure Flix has produced, acquired, marketed, and distributed more than 75 faith and family-friendly properties.
By NRB Staff
Published: August 21, 2014