Radio Get Serious About Podcasts, Ad Dollars Begin Flowing
September 27, 2018
It may have taken the radio industry some time to warm up to podcasting, but on display this week at the Radio Show in Orlando is a new reality. Gone are the questions of why bother and now operators are asking what the best ways are to build out content and make the platform advertiser-ready.
Read more at: http://www.insideradio.com/radio-get-serious-about-podcasts-ad-dollars-begin-flowing/article_2fedf802-c21d-11e8-948c-6b410a31c450.html
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