Microsoft’s Bid to Connect Rural America: Send Out Internet in between TV Signals
July 11, 2017
Google has balloons, Facebook has drones, SpaceX has satellites. But Microsoft has a rather more humble plan to overcome the digital divide and take Internet to the sticks.
Bloomberg reports that the company will announce a new initiative Tuesday to beam data into rural communities by inserting it into unused parts of the TV spectrum. The idea is fairly simple: TV channels are broadcast with small gaps between them, known as white space, to avoid interference, and Microsoft (50 Smartest Companies 2017) plans to simply load it with broadband data.
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