LifeWay directs its ministries through seven divisions:
Church Resources consults with churches and delivers biblical solutions through many ministries, resources, enrichment and training events, and age-group products, including Sunday School, Vacation Bible School, leadership development, evangelism, discipleship, music, worship, marriage and parenting.
LifeWay Christian Stores operates 163 outlets throughout the country, serving Southern Baptists and the wider evangelical market.
B&H Publishing Group produces Bibles, books, audio and video products, and church supplies, selling to bookstores and other retailers. The Holman Christian Standard Bible, introduced in 2004, is one of the best-selling Bibles in the country.
Executive Communications and Relations produces LifeWay's news and information services, directs corporate events, builds corporate relations, and supports the office of the president in maintaining good relationships with other SBC entities, state conventions and other evangelical organizations.
The Technology division provides five key technology services for LifeWay: strategic, retail, business, enterprise, and Internet technologies.
Research and Ministry Development houses LifeWay Research, one of the most respected Christian research organizations in the world. In addition, this division explores new ministry ventures, commonly known as "blue oceans," that become known to LifeWay.
Finance and Business Services is responsible for LifeWay’s financial policies and general accounting and directs many key LifeWay business services, including legal, investments, purchasing, real estate, strategic planning, corporate services and human resources. In addition, the division operates conference centers at Ridgecrest, N.C., and Glorieta, N.M., which minister to more than 100,000 visitors each year.
President & CEO
An entity of the Southern Baptist Convention, LifeWay Christian Resources is a religious nonprofit organization that receives no funding from the denomination and reinvests income above operating expenses in mission work and other ministries around the world.
LifeWay’s people are committed to the company’s vision: "As God works through us … we will help people and churches know Jesus Christ and seek His Kingdom by providing biblical solutions that spiritually transform people and cultures." Their slogan is: "LifeWay. Biblical solutions for life."
Today, the ministries of LifeWay Christian Resources, originally the Sunday School Board, touch lives throughout the United States and around the world. Those ministries include the production of Bibles and study Bibles, church literature, books, music, audio and video recordings, church supplies, and Internet services through LifeWay.com. The company operates 165 LifeWay Christian Stores throughout the United States, as well as two of the largest Christian conference centers in the country. Through B&H Publishing Group, LifeWay offers one of the most accurate and readable translations of the Bible – The Holman Christian Standard Bible.
Leading LifeWay is President and CEO Thom S. Rainer, the company’s ninth chief executive. "From humble beginnings, LifeWay has grown into an international ministry by staying true to our vision of helping people and churches know Jesus Christ," says Rainer. "Nashville is our home - and a wonderful home it is. But the world is our field of labor, and we are passionate about sharing the gospel and providing biblically sound resources that exalt our Savior and encourage His followers."