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2015 Award Criteria

  • Church Media Awards (Self-submissions are encouraged from NRB full members, and award recipients must be current NRB full members unless otherwise noted.)

    Best Short-Form Video (small churches)
    This award is presented to a church of fewer than 700 in attendance for a short-form (30 minutes or less) production that demonstrates outstanding creativity, use of technology, and team involvement and effectiveness. Entries may show how they made an impact on their congregation and/or community, drew attention to godly principles, appealed to a wide spectrum of audiences, and demonstrated production skills of the highest level. Entrants should explain the involvement of staff and/or volunteers in the total project. (This category is open to non-members and members alike.)

    Best Short-Form Video (large churches)
    This award is presented to a church of more than 700 in attendance for a short-form (30 minutes or less) production that demonstrates outstanding creativity, use of technology, and team involvement and effectiveness. Entries may show how they made an impact on their congregation and/or community, drew attention to godly principles, appealed to a wide spectrum of audiences, and demonstrated production skills of the highest level. Entrants should explain the involvement of staff and/or volunteers in the total project. (This category is open to non-members and members alike.)

    Best Promotional Campaign (small churches)
    This award is presented to a church of fewer than 700 in attendance for a multi-media campaign that promotes the church’s image, an event, or other message, by using a variety of media platforms including broadcast (radio and television), social media, print, and other means. Entries should show how they synergized their various media efforts using innovation and flair to share their important message with their target audience. A budget for the entire project should also be furnished.

    Best Promotional Campaign (large churches)
    This award is presented to a church of more than 700 in attendance for a multi-media campaign that promotes the church’s image, an event, or other message, by using a variety of media platforms including broadcast (radio and television), social media, print, and other means. Entries should show how they synergized their various media efforts using innovation and flair to share their important message with their target audience. A budget for the entire project should also be furnished.

    Best Use of Media in Missions (small churches)
    This award is presented to a church of fewer than 700 in attendance to celebrate its use of media in the wide-ranging area of missions. Entries may include documentaries on church mission efforts, media presentations produced by the church to be used in mission work, and reports on how the church has used media to promote its mission efforts.

    Best Use of Media in Missions (large churches)
    This award is presented to a church of more than 700 in attendance to celebrate its use of media in the wide-ranging area of missions. Entries may include documentaries on church mission efforts, media presentations produced by the church to be used in mission work, and reports on how the church has used media to promote its mission efforts.

  • Radio Awards (Self-submissions are encouraged from NRB full members, and award recipients must be current NRB full members.)

    Radio Station of the Year
    The Radio Station of the Year Award is presented to a radio station that is innovative, locally-focused, and effectively impacts its market through community service, promotions and marketing, outreach, ratings, and/or other means. All stations, regardless of size or market, may compete for Station of the Year. The emphasis is not on market or numbers or the size of the budget. It is on how God has used this station over the last 12 months to make a difference for Christ, whether it is in a small community or across the nation. Tell us what God has done through this station. (To allow for better distribution of awards, no station may win an award in this category two years in a row.)

    Radio Program of the Year
    The Radio Program of the Year Award is presented to a radio program that impacts the listener by being compelling, relevant, informative, personable, and entertaining, while demonstrating an authentic Christian faith. Programs, regardless of length or frequency of airing, may compete for Program of the Year. The emphasis is not on the number of markets or numbers of listeners or the size of the budget. It is on how God has used this program over the last 12 months to make a difference for Christ, whether it is in a small community or across the nation. Tell us what God has done through this program. (To allow for better distribution of awards, no program may win an award in this category two years in a row.)

    Radio Impact Award
    The Radio Impact Award will be presented to a person, station, program, network, or ministry that has illustrated over time a consistent and unique impact within the Christian radio industry and/or to the Body of Christ as a whole. (To allow for better distribution of awards, no person, station, program, network, or ministry may win an award in this category two years in a row.)

  • Television Awards (Self-submissions are encouraged from NRB full members, and award recipients must be current NRB full members.)

    Television Station of the Year (Full Power)
    The Television Station of the Year (Full Power) must display innovative and creative programming through its daily schedule; demonstrate sound financial decisions; be a force for the Gospel in its coverage of local Christian events, issues, and stories; demonstrate a commitment to produce local programming to meet the spiritual needs of people within the TV station’s broadcast area; and work in partnership with local churches and ministries to provide a media platform for voices unable to be heard elsewhere.

    Television Station of the Year (Low Power)
    With an understanding of budgetary restraints and broadcast limitations, the Television Station of the Year (Low Power) should display innovative and creative programming through its daily schedule; demonstrate sound financial decisions; be a force for the Gospel in its coverage of local Christian events, issues, and stories; demonstrate a commitment to produce local programming to meet the spiritual needs of people within the TV station’s broadcast area; and work in partnership with local churches and ministries to provide a media platform for voices unable to be heard elsewhere.

    Best Television Talk Show
    The Best Television Talk Show should deal with important issues of the day; have guests who are engaging, authoritative, and able to communicate effectively; engage the culture in a compelling way; demonstrate fidelity to the Word of God (including sound doctrine and biblical teaching); and demonstrate an ability to embrace other ministry organizations in an effort to expand a Christ-centered influence in the culture.

    Best Television Teaching Program
    The Best Television Teaching Program should demonstrate creative use of the teaching format, adhere to sound doctrine and biblical integrity as stated in the NRB Statement of Faith and Code of Ethics, and be uniquely innovative in presentation of the Gospel.

    Best Television Special Program
    The Best Television Special Program will demonstrate the telling of an important story in one episode.  The recipient of this award will demonstrate a unique vision and perspective of a story that attempts to evangelize the lost and/or help Christians grow in their faith.  The recipient will have demonstrated a compelling use of the television medium from both artistic and technical standpoints.

    Best National Television Commercial
    The Best National Television Commercial shall promote a product, service, event, or organization and shall not exceed 30 seconds in length. While the commercial content does not need to be evangelistic or of a discipling nature, the product, service, event, or organization that the commercial promotes must be wholly consistent with the Christian worldview.  The commercial should be creative and innovative, and its call to action should be memorable to its intended audience.  The commercial should effectively engage the audience by using the television medium from artistic, technical, and communicative standpoints.  The commercial must be designed for an intended national audience encompassing one country, i.e., USA, Canada, or Mexico.  The commercial must have been aired at least once on at least two local broadcast television stations between July 25, 2013, and July 25, 2014.

    Best Television Public Service Announcement
    The Best Television Public Service Announcement award will go to the organization that produces a PSA that is designed to educate and inform the general public about a free public service that is offered by a Christian non-profit organization.  The award will represent the best in technical quality and creativity, and present a compelling message about a public service.  The length of the PSA shall be no less than 15 seconds and shall be no longer than three minutes.

    Best Television Mixed Media Campaign
    The Best Television Mixed Media Campaign must consist of four or more executions of a common message.  Including the base television example, the campaign may include expressing the message on multiple platforms such as social media, print, radio, smart phone, tablet, web, billboard, etc. The message portrayed in the mixed media campaign will be wholly consistent with the tenets of the Christian faith.

    Best Local Broadcast Television Commercial
    The Best Local Broadcast Television Commercial shall not exceed 30 seconds in length and shall commercially promote a product or service that is sold by a for-profit business geographically operated within a local broadcast television station’s designated market area (as defined by The Nielsen Company and recognized by the FCC for local market delineation). The recipient of the award shall have successfully created a commercial whose intended audience are consumers that live within, or adjacent to, the televisions station’s designated market area. The actual product(s) and/or service(s) promoted in the commercial shall be in keeping with the Christian worldview. The commercial should be creative and innovative, and its call to action should be memorable to the local broadcast television audience for which it is intended. The commercial should effectively engage the audience by using the television medium from artistic, technical, and communicative standpoints. The commercial must have been aired at least once on one local broadcast television station between July 25, 2013, and July 25, 2014.

    Best Creative Television Programming
    The Best Creative Television Programming will demonstrate a unique vision and perspective of an important current issue and/or theme. The program shall be episodic in nature.  The recipient will demonstrate the highest standards of quality, creativity, and innovation. The program must engage the culture as an effective witness from a Christian perspective, and will have demonstrated a compelling use of the medium from artistic and technical standpoints. The program must be long-form (at least 20 minutes in length).

    Best Promotional Television Campaign
    The Best Promotional Television Campaign will demonstrate a unique and compelling promotional concept for a television program (episodic or Special Program). The campaign must utilize television and at least one additional medium (radio, print, social media, etc.) and show creativity, quality, and innovation. The campaign should show effectiveness in engaging its core audience, and ability to attract an audience to the televised event.

  • Internet Awards (Self-submissions are encouraged from NRB full members, and award recipients must be current NRB full members.)

    Best Website
    The Best Website should demonstrate excellence in design and content, provide an interactive platform, and exemplify the most current best practices based on today’s digital media standards. The site must also produce measurable goals that move the organization’s mission and vision forward.

    Best Social Media
    This award is presented to an organization that is engaging people through the use of social media in ways that advance the organization toward measurable goals as part of a broader strategy. Decision will be made based not on the number of followers or friends alone, but on the level of interactions on each social channel.

    Best Multichannel Initiative
    This award is presented to an organization that is engaging people through the use of multichannel initiatives. Nominees should be able to demonstrate how the use of multichannel initiatives helps them reach measurable organizational goals.

    Best App
    The Best App should demonstrate excellence in quality content, visual design, structure, functionality, and interactivity. The app should not only provide valuable information in an easy to use navigation, but should also do so in a way that promotes engagement with the user and the advancement of the organization’s mission.

  • International Awards

    International Individual Achievement Award
    This award is presented to a non-U.S. resident/citizen who demonstrates a strong personal commitment to proclaiming Christ through electronic media, working with integrity and faithfulness to influence a culture for Christ.  (Does not have to be an NRB member.)

    International Radio Ministry Award
    This award is presented to an organization based outside the United States that excels in radio or audio ministry, exercising integrity and faithfulness to the cause of Christ, while demonstrating unusual effectiveness in impacting the target culture with the Gospel. (Does not have to be an NRB member.)

    International Television Ministry Award
    This award is presented to an organization based outside the United States that excels in television or video ministry, exercising integrity and faithfulness to the cause of Christ, while demonstrating unusual effectiveness in impacting the target culture with the Gospel. (Does not have to be an NRB member.)

    International Innovation Award
    This award is presented to an organization based outside the United States that excels in innovative uses of electronic media in the proclamation of the Gospel of Christ.  (Does not have to be an NRB member.)

    International Impact Award
    This award is presented to a U.S.-based NRB member having a global impact for the cause of Christ through electronic media.

    International Strategic Partnerships Award
    This award is presented to an NRB full member that has forged an effective partnership with an indigenous ministry, marked by strategic planning and cooperation with indigenous co-workers, sensitivity to cultural distinctives, and an impactful Christian outreach in the target culture.

  • Intercollegiate Awards (2015 Intercollegiate Awards to be updated soon)

    36:DA Challenge
    This audio contest is open to all iNRB member schools. All participants must be iNRB/NRB members. Each school may enter more than one team in the contest, consisting of up to, and no more than, four members on each team. This is a unique student audio production competition. Before participating in the 36:DA Challenge, participants agree to have all team members read and sign release forms. This assures iNRB/NRB that it has all rights necessary to publicly post the entrants’ work. For more information, click here.

    36:DV Challenge
    This video contest is open to all iNRB member schools. All participants must be iNRB/NRB members. Each school may enter more than one team in the contest, consisting of up to, and no more than, four members on each team. This is a unique student video production competition. Before participating in the 36:DV Challenge, participants agree to have all team members read and sign release forms. This assures iNRB/NRB that it has all rights necessary to publicly display the entrants work. For more information, click here.

    36.DN Challenge (Digital News)
    College students attending the 2015 NRB Convention will be faced with the challenge of producing an original NRB news report within a 36-hour time frame. Students will work in teams and are free to select their own style and genre of news story. In order to provide both a level playing field and a fun twist to the 36:DV Challenge, all student teams MUST incorporate the same set of parameters into their project. These parameters will be announced at the 36:DN Challenge countdown kickoff. For more information, click here.

    Student Production Awards Competition
    Intercollegiate National Religious Broadcasters (iNRB), along with the student and faculty membership of the National Religious Broadcasters (NRB), sponsors the Student Production Awards to encourage and reward excellence in Christian radio/audio, TV/video, and Internet production by students. For more information, click here.
     
  • Special Service Awards

    NRB Hall of Fame Award
    The National Religious Broadcasters Hall of Fame stands as a witness for current communicators, a showcase of warriors for Christ who live exemplary lives of valor and compassion, blazing trails and leaving paths for succeeding generations to follow. NRB's most prestigious award is presented to an individual NRB member for invaluable contribution to the field of Christian communications, exhibition of the highest standards, and evidence of faithfulness in Christ. (This award may be presented posthumously.) For a listing of Hall of Fame recipients, click here.

    William Ward Ayer Award for Distinguished Service
    Pioneer broadcaster and pastor William Ward Ayer was NRB's first president. Instrumental in the formation of the Association, Ayer drafted the Code of Ethics that formed the basis of evangelical response to the radio networks' threat against religious broadcasting in the 1940s. This award is presented to an individual NRB member with excellence and integrity for outstanding and significant contributions to the field of Christian communications.

    Billy Graham Award for Excellence in Christian Communications
    Billy Graham is the best-known broadcaster, pastor, and evangelist of his era. Dr. Graham exemplified a commitment to excellence, creativity, and biblical fidelity in his use of electronic communications in furtherance of the Gospel of Jesus Christ. The Billy Graham Award for Excellence in Christian Communications is presented to a Christian organization that effectively and creatively uses multiple electronic media technologies in fulfillment of its mission, while maintaining fidelity to the message of love, redemption, and hope found in the Holy Scriptures. (Does not have to be an NRB member.)

    Board of Directors Award
    The Board of Directors Award honors a Christian who demonstrates integrity, displays creativity, and makes a significant impact on society. In recognition that broadcasting is not the only way to witness to the power of the Gospel, the award winner may or may not be in the field of electronic communications. (Does not have to be an NRB member.)

    Individual Professional Member Award
    The Individual Professional Membership Award is presented to a current Individual Professional Member of NRB who has demonstrated the highest professional and ethical standards, extraordinary leadership in serving NRB, and excellence in mentoring fellow Christian media professionals.

    Milestone Award
    Longevity in any field is becoming a rarity, and exemplary service in Christian broadcasting for 50 years -- or more -- is a feat worthy of recognition and applause. NRB desires to honor the industry pioneers who brought Christian communications to the place of respect and achievement it enjoys today. (Must be an active or retired NRB member.)